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PROJECTS AND INTIATIVES
We’re all too aware of the problems faced by the independent industry, the same issues we’ve faced for years but somehow amplified in the current climate.
The global elite's vision for our future is not one we share.
The opportunities and solutions are beginning to present themselves. Now, more than ever, it feels like there is genuine hope that we can be the change we wish to see, a chance to bring people together and create revolution, to build a new foundation, to nurture the roots, and grow.
We have devised a collection of initiatives and ideas based around bringing people of like mind together. To encourage activity, participation, engagement and the taking of responsibility for our futures and those of our children. To know that even if we fail, we will have been culturally enriched, and have stood up for our truth.
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WHERE IT ALL BEGAN
‘WHERE IT ALL BEGAN’ is an alternative concept to the current independent festival model.
A celebration of strictly Independent Music & Grassroots Culture.
A collaborative event that aims to bring together and partner with, independent festivals, grassroots music venues, promoters, content curators, industry organisations, a HUGE community of awesome grassroots artists, and many of the incredible crews we have met over the years.
WHERE IT ALL BEGAN is for everyone – a return to the true festival culture that cultivated our beginnings
Grassroots Supporters Artist Development Program
As part of our ongoing support for emerging music, Chai Wallahs & Diplomats of Sound CiC have teamed up with Bristol’s best loved independent music venues, and Vookoo, an all-inclusive, Bristol based collective of young promoters, DJ’s, and musicians, with an unquenchable thirst for supporting up and coming music across the city, to present: Grassroots Supporters Artist Development Program.
An 18-month program, whereby 6 bands can annually enrol in a step-by-step process to take them from being talented grassroots performers, right through to fully independent, sustainable touring and recording artists.
Drop a Headliner
Just one main stage headline act getting paid £150K, could produce 2 complete weekends of Chai Wallahs. This includes the entire production and programming budgets, 35 acts, 180 performers, 35 crew, and gives the opportunities to musicians that need them, consistent work for freelancers in creative industries, ensures that musicians leave with a fee in line with MU rates, encourages listeners to experience the new, and provides a sustainable platform for repeat events. Surely, it’s a no-brainer!!?
GRASSROOTS SUPPORTER
This fund will enable us to support a number of grassroots orientated projects, initiatives and campaigns - Such as subsidised grassroots gigs, artist development programs, ticket Banks to make sure everyone has access to live music, and the resources to campaign and lobby festival organisers and both local and national governments to help shape a fairer landscape for independent musicians.
Benefits to members include : Free parties, Chai Wallah's Merch deals & giveaways, discounted festival tickets, VIP festival passes, exclusive DJ mixes, cocktail recipies and so much more! Not to mention the amazing feeling of knowing that you’re contributing towards shaping a brighter, more culturally fulfilling future for Grassroots music.
SUBSIDISED GRASSROOTS
GIGS
Subsidised gigs funded by member donations, allowing us to program free and low-cost events, showcasing Grassroots artists, on professional platforms, with experienced crew, to new and wider audiences, whilst supporting independent venues.
These shows will be built into our Grassroots Supporters Development Program outlined below.
Supported PROJECT - JAMU
JAMU is a fresh musical collective led by turntablist Mr Fitz, delivering a bold, big sound that’s impossible to ignore. In the past year, they have made a significant impact on the festival scene, becoming a crowd favorite with their unique blend of bass-heavy beats and genre-defying rhythms. They performed at several high-energy events, including Chai Wallahs, and have quickly risen in popularity.
Their debut album, “Hear The Sound,” has been met with critical acclaim and features a notable lineup of MCs, including Dr Syntax, Killa P, Binbag Wisdom, and Blackout JA. Building on this success, JAMU is already working on their next album and preparing for an even more robust festival season.
Their live performances are electrifying, featuring not only MCs delivering thought-provoking lyricism but also the vibrant energy of a live horn section. This blend of traditional hip hop elements with live instrumentation elevates their shows to an unforgettable, immersive experience for fans.
